SanDisk Introduces High-Performance Cards For Digital Cameras, New USB Flash Drives, MP3 Players, Storage Cards For Game Players And More
MEXICO CITY, MEXICO, March 30, 2006 - SanDisk ® Corporation (NASDAQ: SNDK) today announced that it plans to expand retail sales in Mexico and introduced a variety of new products for the digital photography, personal portable storage device, digital audio and game console markets. The company made the announcement at a press conference in Mexico City.
"Digital cameras, MP3 players, flash drives, gaming consoles and mobile phones are rapidly gaining popularity in Mexico and the rest of Latin America," said Wes Brewer, vice president of consumer product marketing at SanDisk. "These devices are an important part of daily life for an increasing number of business executives, students and consumers. With our complete product line of very attractively priced products that focus on five major market segments, we believe that we can double our annual turnover in Mexico this year."
Mexico has an estimated population of 106 million as of July 2005. According to BusinessWeek magazine (March 13, 2006, p. 51), the ranks of the middle class in Mexico have swelled to record levels of around 10 million families or approximately 40% of all Mexican households. Sales of consumer electronics are increasing as Mexican citizens have more disposable income.
High-Performance Cards for Digital Photography
Cruzer® USB Flash Drives for Personal Storage
Game Cards for Video Game Players
MP3 Players for Digital Music
Storage Cards For Mobile Phones
SanDisk cards are available at many retailers in Mexico including:
SanDisk is the original inventor of flash storage cards and is the world's largest supplier of flash data storage card products using its patented, high-density flash memory and controller technology. SanDisk is headquartered in Sunnyvale, CA and has operations worldwide, with more than half its sales outside the U.S.
SanDisk, the SanDisk logo, Cruzer, SanDisk Ultra and SanDisk Extreme are trademarks of SanDisk Corporation, registered in the and other countries. Sansa is a trademark of SanDisk Corporation. SanDisk is an authorized licensee of the SD trademark. Memory Stick PRO Duo is a trademark of Sony Corporation. PlayStation and PSP are trademarks or registered trademarks of Sony Computer Entertainment, Inc. (SCEI). RS-MMC is a trademark of the MultiMediaCard Association. Liquidmetal is a registered trademark of Liquidmetal Technologies, Inc. Other brand names mentioned herein are for identification purposes only and may be trademarks of their respective holder(s).
This press release contains certain forward-looking statements, including expectations for new product introductions, applications, markets, and customers that are based on our current expectations and involve numerous risks and uncertainties that may cause these forward-looking statements to be inaccurate. Risks that may cause these forward-looking statements to be inaccurate include among others: market demand for our products may grow more slowly than our expectations or there may be a slower adoption rate for these products in new markets that we are targeting and the other risks detailed from time-to-time in our Securities and Exchange Commission filings and reports, including, but not limited to, Form 10-K and our quarterly reports on Form 10-Q. We do not intend to update the information contained in this press release.
1 1 megabyte (MB) = 1 million bytes; 1 gigabyte (GB) = 1 billion bytes.
2 Approximate figures at four minutes per song.